A SUPERMARKET has opened its doors within a newly-established community in Colchester.

The purpose-built East of England Co-op store was launched in Chesterwell Plaza, part of Mersea Homes’ Chesterwell development in north Colchester where construction began in January.

The 4,500 square-foot supermarket was officially unveiled on Friday by East of England Co-op president, Frank Moxon, and Mersea Homes managing director, Stuart Cock.

To celebrate the opening, the first 20 customers received a £5 voucher to spend in-store.

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Inside it boasts a barista bar serving coffee and other hot beverages, award-winning local produce and a wide range of everyday essentials.

Joint chief executive Roger Grosvenor, who also attended Friday’s opening ceremony, said: “After nearly a year in the making, this impressive new store opens its doors in the heart of Chesterwell and we are proud to serve this new, growing community.

“We have a long history of support for our communities, from tackling food poverty to supporting local farmers.

“Our new store will not only supply local people with quality food, drink and all the supermarket essentials; it will be an integral part of a thriving Chesterwell community.”

The new store can be found at Unit 2, Chesterwell Plaza, Leads Way, Colchester.