HUNDREDS of thousands of pounds will be invested in an “unattractive” pub after campaigners pushed boozer bosses to take action.
Greene King, which operates the Dog and Pheasant, in Nayland Road, Mile End, Colchester, has launched a bid to revamp the pub.
It comes after a petition set up by a frustrated resident seeking a better pub for the area garnered more than 900 signatures.
The planning application suggests pubgoers will enjoy a “new outdoor customer pergola and timber entrance arch together with associated gardens works”.
Though unconfirmed, the plans hint the refurbishment will see the pub move away from the Hungry Horse brand, with the undercover seating area resembling what is already on offer at the Kings Arms, in Crouch Street, which runs under the Greene King brand.
Jennifer Griggs, who launched her petition last year, thinks the plans would be of huge benefit to a “thriving” area of Colchester.
She said: “It’s not only good for the community but also for the staff who work there.
“It’s such a shame such a central part of the community, especially with new developments like Chesterwell, isn’t up to scratch.
“It’s not an attractive place to go for a lot of people with paint peeling off the walls. It’s very tired and in need of a serious revamp so I think it’s great Greene King has listened to the community and they’re going to do something about it.
“The pub has been a great support to the local community and it would be good to see it get the revamp it deserves.”
The mum-of-two added potentially higher prices under a more premium brand would not deter her from visiting.
A spokesman for the Dog and Pheasant said: “Plans have been submitted for a full refurbishment of this popular pub, inside and out.
“This is a six-figure investment and we look forward to continuing to welcome the people of Colchester into a great community pub.”
Myland Community Council has written to planning officers in support of the proposals, but Colchester Council will have the final say on the plans.
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