A West Ham-mad Essex dotcom millionaire today announced he is to sponsor the London side.
Robbie Cowling, who in past years has laid on coaches for fans at Tiptree-based Jobserve to attend Hammers games, said the deal would be good for both his firm and the team.
Robbie Cowling
Both he and the club were staying tight-lipped about the costs of the deal today.
But with main Premier club sponsorships running into millions, it was likely to have been a hefty sum.
West Ham is still struggling to avoid relegation and this may have affected the asking price.
The internet recruitment firm, which employs 90 people at its Kelvedon Road premises, has signed a two-year shirt sponsorship deal.
Published Wednesday, April 16, 2003
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