Computer whizzkids will be able to log on to a whole new shopping experience next month.
A 3,000 sqft flagship discount video and computer games store is set to open in Basildon, giving games buffs the chance to buy the latest releases.
Special Reserve, at the Festival Leisure Park, Cranes Court Road, will stock more than 2,000 games.
Games guru Dave Perry - host of Channel Four's Gamesmaster - will be on hand to cut the ribbon and give top tips to customers.
The company already owns seven stores throughout the country but the £250,000 Basildon outlet will be its biggest to date.
Managing Director Tony Rainbird said: "We have chosen to put the store at the Festival Leisure Park because it is very busy, so it will be in a prominent position."
The store is the only retail outlet on the park and will house a PC centre where users can upgrade their computers. The store will open on Saturday June 19 when there will be competitions and free goodie bags for customers.
Cheaper chips - an artist's impression of Special Reserve's flagship store at the Festival Leisure Park
Converted for the new archive on 19 November 2001. Some images and formatting may have been lost in the conversion.
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